We're here to support small businesses like yours.

At Love Finance, we believe funding should be fast, simple, and stress-free. We cut out the jargon, ditch the long waits, and focus on what really matters - helping you get the cash you need to grow.

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We're here to support small businesses like yours.

At Love Finance, we believe funding should be fast, simple, and stress-free. We cut out the jargon, ditch the long waits, and focus on what really matters - helping you get the cash you need to grow.

5/5

Rating on Trustpilot

£300m +

Lent to businesses like yours

#1

Rated SME lender*

7000 +

Businesses funded

*Based on Trustpilot's Best in Non-bank financial service.

Don’t take OUR word for it.
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A bit more about Love…

Who we are

Love Finance started back in 2016 when Jack thought business funding could be done better. We kicked things off as a broker, and by 2022 we’d secured our first block of funding - meaning we could lend as well as broker. In 2024, we rebranded, levelled up, and started building our own portal to make the process even smoother. It’s been quite the journey - and we’re only just getting started.

What we do

We help small businesses get the loans they need to grow. Whether it’s new equipment, extra stock, or just a bit of cash to keep things moving, we’ve got you covered. Every customer gets their own account manager - someone who actually knows their stuff and takes the time to help. We keep it simple, we keep it quick, and we genuinely love seeing businesses succeed.

Our company timeline

2025

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2025

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2025

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2025

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Why Love Finance?

We’ve helped thousands of businesses grow, and the proof is in the numbers below. Simple, honest, and a little less boring than the usual finance stuff.

4.9/5

Rating on Trustpilot

£300m +

Lent to businesses like yours

#1

Rated SME lender*

7000 +

Businesses funded

*Based on Trustpilot's Best in Non-bank financial service.

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This is who we are

The 5 pillars of Love Finance can be summarised as S.H.I.F.T: Straightforward, Hopeful, Invested, Fun and Tenacious.

Straightforward

We’re aiming high. The most perfect customer journey ever. Whatever it takes to get you from anxious to reassured as fast as possible.

Hopeful

We look for reasons to say YES, rather than no. We always look on the bright side in any situation and share the optimism and confidence you have in your business.

Invested

It’s not just the speed of the online quote, decision, or funds, it’s the way we’re in your corner. We’ll never keep you waiting or chasing a decision. And if anyone’s doing the chasing, it’s us (but not in a creepy way).

Fun

Why should finance be boring? You don’t need to wear a navy blue suit to help people in business these days. Entrepreneurship is fun. Growing a business is fun. Being part of the Love Finance team is fun.

Tenacious

Where there’s a will, there’s a way. We’ll never give up on you or hold you back. When we see a challenge, we rise to it rather than ignore it. Obstacles? Just another Tuesday for us.

This is who we are

The 5 pillars of Love Finance can be summarised as S.H.I.F.T: Straightforward, Hopeful, Invested, Fun and Tenacious.

Straightforward

We’re aiming high. The most perfect customer journey ever. Whatever it takes to get you from anxious to reassured as fast as possible.

Hopeful

We look for reasons to say YES, rather than no. We always look on the bright side in any situation and share the optimism and confidence you have in your business.

Invested

It’s not just the speed of the online quote, decision, or funds, it’s the way we’re in your corner. We’ll never keep you waiting or chasing a decision. And if anyone’s doing the chasing, it’s us (but not in a creepy way).

Fun

Why should finance be boring? You don’t need to wear a navy blue suit to help people in business these days. Entrepreneurship is fun. Growing a business is fun. Being part of the Love Finance team is fun.

Tenacious

Where there’s a will, there’s a way. We’ll never give up on you or hold you back. When we see a challenge, we rise to it rather than ignore it. Obstacles? Just another Tuesday for us.

These awards aren’t just about us - they’re about the thousands of small businesses we’ve helped grow. Our success is your success.

Oh hi there!

Some of us

Say hey to the people who make Love Finance, Love Finance.

Life at Love

Curious about what it’s like to work here? Explore our Careers Page to discover our values, culture, and current openings.

You are 5 minutes away from making it happen

  • Credit score not affected
  • Quick and easy application process
  • Unsecured loans up to £750,000